“I have quickly come to realize that this is bigger than me,” explains Gina Duffy, founder and CEO of SheShreds.co. As the merchandise and story gain traction, there are “girls and women of all ages, from all over the world that have reached out to be part of SheShreds.co.”
“Every aspect of our business model has been sticky, proven in our first seven months of existence. The phone keeps ringing with orders and meetings streaming in,” Duffy smiles then sighs. “Our challenge is really keeping up with the demand to get merchandise to market.”
“This infusion will help us take the next steps to ensure we can do just that,” says Duffy.
They are looking for backers willing to throw in as little as $10.00 for sticker/bandana pack up to $3,000 for a custom adventure weekend with the founders in remote mountains in Northern Utah.
Lastly, Duffy explains, “I have created a brand to wear as a badge of honor in effort to bring females together in a unified voice to effect change in the industry for access to the sports, R & D, retail focus and respect.”
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